Pay Tribute to the Completion of the Forbidden City for 600 Years, the Global Launching Ceremony of Real Dragon Emperor Liquor (Auspicious Twin Bottle

       In the past 600 years of evening drum and morning bell, Forbidden City, the weather-beaten royal palace has undergone tremendous changes, but still stands. In order to give a gift to the heyday and pay tribute to the Forbidden City for 600 years, on July 10, 2019, WAMTA held the Global Launching Ceremony of Real Dragon Emperor Liquor (Auspicious Twin Bottle) at the China New Media Development Zone in Beijing. The film and television industry, the ceramics industry, the painting and calligraphy industry, the liquor industry and many WAMTA dealers visited the site to witness the event.








       At 9 o'clock in the morning, the guests attended the ceremony and took a group photo. Then, under the guidance of the staff, they visited the Pay Tribute to the Completion of the Forbidden City for 600 Years Exhibition, and enjoyed the collection of paintings and ceramics in the museum.


Entrance of the guests


Guests sign


Pay Tribute to the Completion of the Forbidden City for 600 Years Exhibition


Pay Tribute to the Completion of the Forbidden City for 600 Years Exhibition

       This launching ceremony invited the famous director Xi Xin and " Legend of the Red Lantern " cast actors: Wang Liyun (national first-class actor, known as the national mother-in-law), Zhao Hengxuan (famous film and television actor, starred in " White-browed Hero " " Railway Guerrillas " and Song Yuncheng, Yang Meng, Liu Bingyue, Wang Xiaomei, Irina Kaptelova and others to attend the event, causing a sensation on the scene.


" Legend of the Red Lantern " cast and guests take a group photo


" Legend of the Red Lantern " cast and guests take a group photo

       With the rhythmical and elegant classical court dance, the Global Launch of Real Dragon Emperor Liquor (Auspicious Twin Bottle) officially kicked off. Li Qingwei, Vice President of WAMTA, Wu Jinhua, the master of Chinese arts and crafts, and the famous director Xi Xin delivered speeches and welcomed the guests from all walks of life and wished the event a complete success.


Opening dance

       Li Qingwei, Vice President of WAMTA, said in his speech that Real Dragon Emperor brand is a high-end brand that Yibin Wuliangye focuses on. It has a profound knowledge and is well-known at home and abroad, and Real Dragon Emperor Liquor (Auspicious Twin Bottle) is another great work of Wuliangye Real Dragon Emperor brand. He emphasized that WAMTA, as an outstanding representative of Chinese cultural and creative liquor, has always been committed to inheriting and promoting Chinese traditional culture, and actively fulfills the corporate mission of “inheriting the essence of traditional culture and creating a new era of cultural liquor”. Now with the Real Dragon Emperor Liquor as the carrier, we will strive to promote the inheritance and development of Chinese traditional culture.


Vice President of WAMTA Li Qingwei delivered a speech

       Mr. Wu Jinhua shared the historical origins of the "Colour Enamels Tangle Lotus Pattern Twin Bottle" and vividly explained the difficulty of firing the Auspicious Twin Bottle and the exquisite craftsmanship of the enamel, and said that the Auspicious Twin Bottle not only show the ceramics skill to the world, but the inheritance of culture.


Wu Jinhua, master of Chinese arts and crafts, delivered a speech

       Later, the " Legend of the Red Lantern " cast attended the event gave the best wishes for the event. As the designated liquor sponsor of the " Legend of the Red Lantern " cast, the cultural development concept of WAMTA is similar to the spiritual core conveyed by " Legend of the Red Lantern ". The two sides have established a strategic partnership, and the famous director Xi Xin represented the cast to sign with WAMTA.




Xi Xin, director of the Iron Army, signed a contract with WAMTA

       Director Xi Xin also delivered a speech for the event. He praised Real Dragon Emperor Liquor (Auspicious Twin Bottle) as a piece of art. As a star of the liquor industry, it also played an important role in the filming of " Legend of the Red Lantern ". He also said that the Iron Army cast has reached a strategic cooperation with WAMTA, and hoped that both sides can make a contribution to the spread of Chinese traditional culture!


Xi Xin, director of the Iron Army, delivered a speech

       In a relaxed and enthusiastic atmosphere, the Launching Ceremony of Real Dragon Emperor Liquor (Auspicious Twin Bottle) officially kicked off. Director Xi Xin, actor Wang Liyun, Mr. Wu Jinhua, Mr. Aisin Gioro • Qishun, and WAMTA Group Vice President Wen Haiguo, WAMTA Vice President Li Qingwei and WAMTA outstanding dealer representatives and other guests once again staged and opened the Global Llaunching Ceremony of Real Dragon Emperor Liquor (Auspicious Twin Bottle)! The guests witnessed this historic moment and the applause thundered.


Real Dragon Emperor Liquor (Auspicious Twin Bottle) launches the global premiere


At the event site

       This new product launching ceremony was honored to invite Mr. Aisin Gioro • Qishun to give a live calligraphy show. The unique style of calligraphy has showed the essence of traditional art. In addition, some excellent performances such as Peking Opera performances, ancient color tricks, and ink dances were also prepared. At this point, the Launching Ceremony of Real Dragon Emperor Liquor (Auspicious Twin Bottle) came to an end.


Live calligraphy creation by Aisin Gioro • Qishun


Live calligraphy creation by Aisin Gioro • Qishun


Ancient color tricks


Ink dance


Peking Opera


Real Dragon Emperor Liquor (Auspicious Twin Bottle) live show

       In 2020, the Forbidden City will be completed for 600 years. In memory of this heyday, there should be some great works. Real Dragon Emperor Liquor (Auspicious Twin Bottle) is a cultural boutique that truly realizes the popularization of elegant art. It provides a bridge for cultural communication for the public, allowing people to directly touch traditional culture through such a cultural and creative product, and feel the charm of traditional culture. In the future, WAMTA will also adhere to cultural innovation, inherit and promote Chinese traditional culture, take development of cultural and creative industries as its mission, show the unique connotation of Chinese traditional culture at multiple levels, promote the bloom of cultural industry, and let culture enter every family.