On the evening of August 19, 2018, Spring, Summer, Autumn and Winter Nights Cool Dance Dream Factory in-Music Tour was grandly opened at Luoyang WAMTA Sports Center. Thousands of people from all walks of life, such as music lovers, fans around the country, senior people from the liquor industry, and WAMTA dealer customers gathered together for a grand event. Li Yugang, national first-class performer of China National Opera & Dance Drama Theater, singer-songwriter , actor and producer Michael Wong, famous singer Ado, capable singer Reyi, Su Ruiqi, and Luo Yijia from " Produce 101" and other great singers gave a dynamic and cool fashion audio-visual feast for thousands of spectators at the scene and fans around the country. This spectacular and unprecedented concert attracted many famous medias to report on it.
The host made an opening speech
The concert was sponsored by WAMTA. As a direct supply platform of high-end fidelity liquor in China, WAMTA is dedicated to the prosperity and development of Chinese liquor culture. We took the concert opportunity to hold the Premiere Ceremony of 52%vol Spring, Summer, Autumn and Winter National Eulogy Liquor to help promote the spread of Chinese liquor culture.
The Premiere Ceremony of 52%vol Spring, Summer, Autumn and Winter National Eulogy Liquor scene
The premiere ceremony kicked off at 18:40. WAMTA Vice President Li Qingwei, Zhuo Ping, General Manager of Yibin Wuliangye Liquor Series Brand Marketing Co., Ltd., Yang Xinshun, the national first-class artist and first-class calligrapher, and the author of the painting of National Eulogy made speeches in succession. Mr. Li Qingwei, Vice President of WAMTA, said in his speech, "The 52%vol Spring, Summer, Autumn and Winter National Eulogy liquor creatively combined the painting series of National Eulogy which represents the Chinese national spirit and the Chinese liquor culture. Each painting is the epitome of the motherland. Every drop of liquor is the inheritance of Wuliang liquor. The contemporary combination of them made a cultural treasure in the history of liquor, which eulogizes the beautiful motherland in right time and place." He also wished a pleasant evening for the audience at the scene to enjoy the musical feast.
WAMTA Vice President Li Qingwei made speech
Zhuo Ping, General Manager of Yibin Wuliangye Liquor Series Brand Marketing Co., Ltd., as the producer’s representative of the 52%vol Spring, Summer, Autumn and Winter National liquor, positively evaluated the research and development and excellent quality of the liquor. Later, Mr. Yang Xinshun also delivered a speech, telling the national spirit manifested in the paintings of National Eulogy, and hoped to feel the charm of Chinese traditional painting and calligraphy culture through the National Eulogy liquor.
Zhuo Ping, General Manager of Yibin Wuliangye Liquor Series Brand Marketing Co., Ltd., made a speech
Yang Xinshun, the national first-class artist and first-class calligrapher, and the author of the painting of National Eulogy made a speech
After the speech, three guests boarded the stage and jointly launched the new product premiere ceremony of 52%vol Spring, Summer, Autumn and Winter National Eulogy Liquor. The six drinks correspond to six landscape paintings, which are magnificent and majestic. Thousands of spectators at the scene witnessed the glory premiere of the product.
The launch of the new product premiere ceremony of 52%vol Spring, Summer, Autumn and Winter National Eulogy Liquor
After the premiere ceremony, artists gave a performance to bring the atmosphere of the event to a climax once again. With Dream Time, Trouble Girl and other songs, capable singer Reyi, Su Ruiqi, and Luo Yijia from " Produce 101" sang the youthful vigour and danced the fashion and dynamic.
Popular idol group of Reyi, Su Ruiqi, and Luo Yijia sang with energy
Persistent Ado, with the persistent Persist to the End, brought the ballads of After the Dark and He Must Really Love You at the scene. With husky voice and tenderness, he sang the persistence to love and conveyed the helplessness and tolerance of love.
Ado sang
In addition, Zheng Qiaoyu and Li Xueyan also gave wonderful performance. When the "Prince of Love Ballads" Michael Wong boarded the stage, the audience at the scene shouted loudly once again. A different kind of tenderness of A promise sang a different taste; First Time and Fairy Tale evoked people's feelings and beliefs about fairytale love stories. He also interacted with the audience to rise the emotion once again.
Zheng Qiaoyu's sweet love song When You
Li Xueyan gently sang Tell
Michael Wong warmly sang Fairy Tale
In the end, Li Yugang cross-dressed to sing The New Drunken Beauty and brought Along the River During the Qingming Festival and Happened to Meet You. Each song let the audience be reveling greatly. Fans held light sticks and screamed. The shouts and cheers rang out continuously.
Li Yugang's beautiful performance let the audience be reveling greatly.
At nine o'clock in the evening, Spring, Summer, Autumn and Winter Nights Cool Dance Dream Factory in-Music Tour ended successfully. As the sponsor of this event, WAMTA actively participated in the preparations for the concert, and creatively integrated the liquor culture with Chinese traditional culture to create a unique cultural feast for the audience at the scene. Based on the liquor culture, the event took music as a medium to write a magnificent cultural symphony scroll, showing the unique style charm of traditional culture, showing the strong vitality of the excellent Chinese traditional culture which passes through space-time and continues to regulate and renew itself.